ABS-CBN SPORTS TO AIR UAAP ON HIGH DEFINITION TV STARTING JULY 11

Friday, July 10, 2009



Philippine sports finally enter the digital era as ABS-CBN begins its high-definition (HD) test broadcast of the University Athletic Association of the Philippines’ (UAAP) basketball games this Saturday (July 11) and the National Collegiate Athletic Association (NCAA) on Monday (July 13) on Balls HD (SkyCable Channel 166) .

According to ABS-CBN Sports Head Peter Musngi, it will only be a matter of time before ABS-CBN starts airing boxing, billiards, and even non-basketball games of UAAP and the NCAA on HD.

“We’re bringing the UAAP to the digital age. With HDTV, local viewers can now experience what sports fans around the world already enjoy – wide-screen and crystal clear picture quality, fluid motion, and digital sound. HDTV is apt for sporting events and it is a perfect fit for avid sports viewers who want to see all the action,” said Peter Musngi, Head of ABS-CBN Sports .
High definition TV (HDTV) is the latest standard in TV technology, which is already experienced in countries across the United States, Europe and Asia. As the first and only local network with a full HD OB van, ABS-CBN will mark the first time in Philippine television history to broadcast a locally-produced program and a live event on high-definition .
Balls HD (SkyCable channel 166) will air the live telecast of the UAAP games on HD from 2pm to 7pm every Thursday, Saturday, and Sunday, while NCAA games on HD will air every Monday, Wednesday, and Friday. The primetime telecast of the games will be at 8pm for UAAP and 10pm for NCAA on the said days.

There will also be live standard broadcast coverage of the UAAP and the NCAA on Studio 23 on the same schedules. Replay of the games will follow on the same days on Balls Channel (Skycable Channel 34) on primetime beginning 8pm for UAAP and 10pm for NCAA.

“UAAP and NCAA on HD” are available to all SkyCable subscribers with an HD box, which decodes SkyCable’s HD signal. For further inquires on “UAAP and NCAA on HD” and “SkyCable HD,” please call SkyCable at (02)631-0000. Subscribe to My Feed

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